Animation Blog

Promotional videos

Tue, 06 Jun 2023

Promotional videos play a crucial role in generating public awarness for a campaign, whether you're inviting participants to join a special initiative, engage in a contest, or explore a new product launch. These videos not only promote your campaign but also offer your audience a glimpse into the essence...

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Promotional videos

Social videos

Tue, 06 Jun 2023

Whether you prefer Facebook, Instagram, Twitter, or a combination of various social networks, the videos you share there can drive traffic to your website and help build brand awareness on your profiles. Keep in mind that many viewers will be quickly scrolling through their phones and won't have time for...

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Social videos

Internal training videos

Tue, 06 Jun 2023

Everyone can benefit from a helping hand, especially team members who may feel overwhelmed by information. This is where the power of video comes into play. By utilising video to guide new employees or customers through in-depth processes related to your product and company operations or products, you can save...

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Internal training videos

Cost Saving Production

Wed, 24 May 2023

3D animation is a great way to make your budget go further.  There's no need for restrictive overheads such as location scouting, or building a temporary set within a busy working environment, potentially inhibiting a busy production line. The time and space requirements for setting up all of the lighting...

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Cost Saving Production

Creative Freedom

Wed, 24 May 2023

You Only Limit Is Your Imagination The magic of 3D animation, is the freedom to put our virtual camera in locations and scenarios, that would be difficult, if not outright impossible to access in the real world. Removing all the physical constraints of reality, unlocks a whole new level of creativity...

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Creative Freedom

The Power of Character Animation

Wed, 24 May 2023

  Explaining Complex ideas Many of our clients excel in producing really sophisticated equipment or software systems. Their challenges often emerge when it comes to explaining the benefits of their systems to non-expert potential customers, especially when customers are used to doing things in a certain way. What we've found is that...

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The Power of Character Animation

Engaging Product Visualisation

Wed, 24 May 2023

Focus on what matters Sometimes you just want the world to go away so you can focus on one thing, and with 3D animation at least, you can do just that, putting your product front and centre. In some situations, a product is best demonstrated in a scenario where it...

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Engaging Product Visualisation

Animation Flexibility

Wed, 24 May 2023

Explaining concepts using 3D animation Technology is often complex, but explaining how it works needn’t be. As the old saying goes, "sometimes less is more". The powerful flexibility of animation, means there can be more focus on the message, and nurturing an understanding of new concepts in an audience. Sometimes the...

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Animation Flexibility

Clarity of Messaging

Wed, 24 May 2023

Possibilities of Computer Graphics Computer generated content creates opportunities to do things that would be very expensive, risky or impossible with traditional filming techniques. Filming with a camera out on the road, on location or in a studio can yield amazing results, but with that often comes high costs and the...

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Clarity of Messaging

Thumb Stopping Moments

Fri, 19 May 2023

Using video on-line effectively usually starts with what’s called a thumb-stopping moment.  This is where a viewer is looking at their phone screen, thumbing through their feed on a social media platform, and something catches their eye and causes them to stop their thumb.  Perhaps that’s even why you’re...

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Thumb Stopping Moments

Turn CAD models into 3D animated product videos

Mon, 15 May 2023

Making 3D CAD data work hard. Those of you who have been reading my posts for some time will already know, that investing in animated 3D models of you products can be a relativity costly process which may seem daunting at first.  Daunting that is however until you realise what...

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Turn CAD models into 3D animated product videos

Animation for Social Media

Mon, 15 May 2023

Those of you who have been reading our posts for some time will already know, investing in animated 3D models of you products can be a relativity costly process which may seem daunting at first.  Daunting that is until you realise what having the models will enable you to...

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Animation for Social Media

Using Artificial Intelligence to write a story

Tue, 16 May 2023

We like many others have become fascinated with the prospect of what Generative Artificial Intelligenc or AI means for story telling.  So we gave ourselves the task of finding an answer to the question 'Can AI write a good story?'.   The short answer to this question is yes... sort...

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Using Artificial Intelligence to write a story

The Journey

Tue, 16 May 2023

Taking Your Audience on a Journey There are an infinite number of ways to present information in the form of an animated video to a viewer.  It is indeed this flexibility that we love about the medium of 3D animation!  However one option that we've tried and tested and found...

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The Journey

What does Artificial Intelligence mean for animation?

Mon, 15 May 2023

Many people involved in creative content production like ourselves are asking themselves how we can use Artificial Intelligence (AI) to enhance what we do, and we at Think Allowed, as you may have guessed, are specifically interested in what this means for 3D animation.  What we have discovered is...

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What does Artificial Intelligence mean for animation?